Every blogger is serious about AdSense CPC (Cost Per Click). Those Who are using Google AdSense as monetization technique for their blog they must know the CPC.
CPC is the money you get for a single click on ads.
I have sorted out some factors which affect AdSense CPC and by improving it you can increase AdSense CPC rate.
If you are targeting high CPC keywords, then definitely you will get a high CPC rate. So overall, it depends on the niche and keywords which you are targeting. For example, the Insurance niche has more CPC, it means if you have written a post targeting the insurance keywords, then you will get more CPC.
Have you observed that the AdSense CPC rate varies from one country to another? I have seen that the CPC rate of the US is more than other country means when someone clicks ads from the US, then you will get more CPC than another country. So if you want to get higher CPC later try to target the US audience.
Google will consider your ad placements on your blog along with the ads type, which I have explained in the below point. Place the ads in the appropriate position. Google only shows ads related to your content, so we don’t need to take care of it. In the Google AdSense dashboards, you will see the advertisements which pay most and small then you can block the ads which pay little.
As per my observation, the CPC rate is directly proportional to the keywords that you are targeting. The advertisers who pay Google for targeting their ads bid for the keywords, you can see it from Google AdWords and try to target keywords that are paying most.
While creating ads, you will get the option to create text or text/image ads. I have heard that ‘image ads will pay you more’ but this wrong assumption.
Earlier in one forum, I have read about the AdSense ads case study, one guy has written that he has tried both ads for a few days. He concluded that for image ads, he was getting 0.7$, but when he switched to text ads, his CPC rate increased to 0.17$, which considered as safe.
To increase AdSense CPC, you have to follow all the above points and see the result in a month.
If you follow all the above tips then definitely your AdSense CPC will increase. If you like this article or if you have some information to share with our readers.
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